About Frughy

Frughy came to life in 2020. The brand was born out of the desire to present high quality products that respect the environment, without having to compromise on the results. Something we where looking for ourself. We have long worked on perfecting our formula and each ingredient is methodically researched and evaluated.

All products are completely biodegradable, made from organic and sustainable raw materials, and free of plastic packaging. They are suitable for all skin and hair types even the most delicate.

Haircare for you

The spark...


At the heart of our journey was a simple question: what are we really putting on our hair and skin? We wanted to move away from harsh chemicals, plastic packaging, and products that make big promises but compromise on quality or ethics. That’s why we decided to create our own solid shampoo line here in Luxembourg.